Kim McCarten | Creative Problem Solving for B2B

Solve a real problem for your customer.

I help entrepreneurial B2B firms harness the power of design to improve their connection to their audience.

The most effective creative process starts with clarity:
What's the goal for this project? What problem does this product/service solve?
Who is your audience? Why reach out to them now? These answers provide a framework for a more successful, impactful project.
Kicking off with a clear plan, and including key stakeholders, creates alignment in terms of priorities. It also helps get everyone to the finish line faster.
** Certified Design Sprint Facilitator / AJ&Smart **

onboarding app global virtual design sprint
association conference app design
global design sprint

UI/App Concept:
Improving the Onboarding Process

UI/App Concept:
Making It Easier for Conference Attendees to Get Around

Helping Teachers Encourage Innovative Thinking in The Classroom

presentation deck for foundation open education
medical shipment catalog design print design
creative services for tech firms and startups

Sharing Successes and Strategies with Foundation Partners

Creating the First Catalog for a New Company

Highlighting a Full Range of Services and Products

promotional videos
art fair events app UX UI design
After author website UX/UI design home

Video Projects:
Using the Power of Video to Market and Educate

UI/App Concept:
Helping Art Fans Find Events On The Go

Proposed Redesign: Author Website

I Have A Project